Services  ·  Scope & Pricing

Five things.
Done properly.

We do identity, print, packaging, signage, and digital for food-truck operators. That's the whole list.

A. Brand Identity
Logo Mark Wordmark Color System Typography Brand Guide
B. Menu + Print
Menu Boards Inserts Flyers Postcards Loyalty Cards
C. Packaging
Cups Sleeves Wrappers Boxes Labels
D. Signage + Livery
Truck Wraps Menu Boards Feather Flags Pull-Up Banners Sidewalk Signs
E. Digital
Website Social Media
What's included in each service
A. Brand Identity
  • /Primary logo mark + full wordmark
  • /Color system with print + screen specs
  • /Typography pairing (display + body)
  • /Brand guidelines document (PDF)
  • /Print-ready vector files (AI, EPS, PDF)
  • /Screen-optimized exports (PNG, SVG)
  • /3 rounds of revision
B. Menu + Print
  • /Menu board design (single or multi-panel)
  • /Table inserts or hand-held menus
  • /Flyer or postcard design
  • /Print-ready PDF with bleed + crop marks
  • /Vinyl-safe color specification
  • /Print vendor coordination (optional)
  • /2 rounds of revision
C. Packaging
  • /Cup wrap or sleeve design
  • /Wrapper, box, or bag design
  • /Label system for multiple SKUs
  • /Dieline-ready print files
  • /Print vendor coordination
  • /2 rounds of revision
D. Signage + Livery
  • /Full or partial truck wrap design
  • /Feather flags + pull-up banners
  • /Sidewalk / A-frame sign
  • /Large-format print-ready files
  • /Vinyl color spec + installer notes
  • /Print vendor coordination
  • /3 rounds of revision
E. Digital
  • /Single-page or multi-page website
  • /Mobile-optimized layout
  • /Menu integration
  • /Social media profile setup
  • /Branded post templates
  • /2 rounds of revision
How it works

The Process

01
Discovery
Brief + Research

We start with a questionnaire and a call. What you sell, who buys it, where you operate, what you've tried before, and what you hate. We do our own market research on top of that.

02
Design
Concepts + Refinement

We bring one strong direction, not three weak ones. You give feedback, we refine. Revisions are built into every scope. We don't iterate forever — we get it right.

03
Production
Files + Specs

Every deliverable is built for the real world. Print-ready files with proper bleed, color modes, and vendor specs. We know what print shops need because we've worked with them.

04
Delivery
Handoff + Support

You get everything. Organized, labeled, and ready to hand to a printer. We stay on call for 30 days after delivery for any print shop questions or last-minute adjustments.

Common Questions

Can't I just use a logo I made with AI?

You can. Until you take it to a print shop and they tell you it's a raster file at 72 DPI and they can't print it at 4 feet wide without it looking like a potato. AI image tools don't output production vector files. We do.

Do you work with operators outside Florida?

Yes. Everything we produce is delivered digitally, so location doesn't matter. We've coordinated with print vendors across multiple states. You handle the printer relationship — we give you the files they need.

What if I already have a logo?

Send it over. If it's vector and print-ready, we can build a full system around it. If it's not, we'll tell you honestly what it'll take to fix it — or whether starting fresh makes more sense.

How long does a project take?

Brand identity typically runs 3 to 4 weeks from brief to final files. Print and packaging projects run 1 to 2 weeks. Signage and wraps depend on your installer's timeline — the files are usually done in 2 weeks.

Do you offer payment plans?

Yes. Standard terms are 50% upfront, 50% on final delivery. We can discuss installment plans for larger scopes. We don't start work without a deposit.

What file formats will I receive?

Adobe Illustrator (AI), PDF, EPS, and PNG at minimum. For packaging and signage, you also get dieline-ready files. For wraps, we provide installer-ready layered files at full bleed.

Ready to start?

Tell us what you're building. We'll tell you what it'll take and whether we're the right fit.